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'That was my idea' - Group brainstorming settings and fixation

Science Centric (30 Mar 2010 12:02 GMT) - When people, groups, or organisations are looking for a fresh perspective on a project, they often turn to a brainstorming exercise to get those juices flowing. An upcoming study from Applied Cognitive Psychology suggests that this may not be the best route to take to generate unique and varied ideas…

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