With Halloween and the holiday season fast approaching, many people will be watching their waistlines as they're tempted by a cornucopia of sugary and savoury foods. Meanwhile a Georgia…
Our ideal image of the perfect partner differs greatly from our real-life partner, according to new research from the University of Sheffield and the University of Montpellier in France.…
Psychologists have known for a long time that after you make a choice, you adjust your opinion to think better of the thing you chose. Now a new study has found that this is true even…
A new University of Colorado at Boulder study sheds light on the brain mechanisms that allow us to make choices and ultimately could be helpful in improving treatments for the millions…
The context in which humans meet potential mates has a hidden influence on who they decide to pursue. In particular, when people have a large number of potential dating partners to…
When faced with a choice that could yield either short-term satisfaction or longer-term benefits, people with complete information about the options generally go for the quick reward,…
Most people don't think twice about the ability to choose the movie they want to watch, the book they want to read or with whom they will have coffee. But what if you didn't have the…
Since most parents in the US are employed, there are competing demands on their time that can compromise food choices for themselves and their children. How parents cope with these…
People make environmental choices the same way they manage money, preferring smaller gains right away to bigger gains later, according to new research published by the American Psychological…
People with potentially 'stigmatising' medical conditions are just as likely as those with less stigmatising illnesses to allow their personal information to be used for health research.…