A new media marketing world increasingly dominated by mobile technologies, 'shopping bots,' recommendation systems and peer-to-peer networks has spawned a radical new online marketplace,…
If you're having trouble getting a date, French researchers suggest that picking the right soundtrack could improve the odds. Women were more prepared to give their number to an 'average'…
Computer analysis of sentiments expressed in a billion Twitter messages during 2008-2009 yielded measures of consumer confidence and of presidential job approval similar to those of…
A recent study by the Lab for Social Computing at Rochester Institute of Technology indicates that the use of social media in classroom settings has little effect on building connections…
It pays to advertise. It especially pays to advertise in Spanish if you want Spanish speakers to use a telephone helpline to quit smoking…
Though parents often have concerns about letting their teens use social media Web sites like Facebook and MySpace, a new study by University of Virginia psychologists suggests that…
A major new report into science and the media has drawn on research by Cardiff University which found that that in some respects specialist science news reporting in the UK is in relatively…
For the first time guidelines are to be published on how broadcasters around the world can encourage audiences to produce better quality user-generated content and to improve media…
The rise of social media and real-time advocacy have re-written the community outreach rules companies followed for decades. But many American firms are dragging their feet as they…
By observing the global flow of news online, Cornell computer scientists have managed to track and analyse the 'news cycle' - the way stories rise and fall in popularity…